Social Media

Social Media Content

Studies have shown that social media has a 100% higher lead-to-close rate compared to outbound marketing, with 64% of users making a purchase after viewing a branded social video.

Campaign content, tailored to your business.

Whether you're looking for a single video, or a complete social campaign with scheduling, Ideal Insight offers social content creation and regular posting in one streamlined solution. We devise campaigns that put content into digestible formats, ideal for each platform, to help to increase brand awareness, engagement and SEO rankings.

Planning content can be difficult. We work with you to align with your social media strategy and overall business goals to produce effective content. Video, imagery, gifs and more, we explore which medium is right for your audience and tailor the content for your business.

Benefits of Social Media Marketing

Better search engine ranking

When a user shares your content via social media, this acts as a high quality backlink that helps to improve your website's overall search ranking. Also, the more effective your social media content, the higher the social profiles will rank in seach engine results.

Improved brand recognition

Well branded social content sets your brand apart from the competition. With the correct branding applied to the content, over time, this builds brand recognition. Brands with high authority use subtle branding but are instantly recognisable so the correct creative treatment is key.

Humanise your brand

Give you brand personality and remove the faceless corporation stigma that many companies struggle to overcome. This doesn't mean you need to use casual language, but careful and consistent social media marketing gives your business charisma without the help of word-of-mouth marketing.

Higher conversion rates

Studies from Hubspot show that lead conversion rates through social media are 13% higher than other channels, this makes social media a vital part of the sales journey.

Build brand loyalty

The more users engage with your content, the more likely they are to choose your over a competitor. Social media has bred a new era of brand loyalists, captivate your following with social media!

Increase Traffic to your website

Attaching links with your social posts will increase traffic to your website, giving you a greater chance at converting more users. This traffic is completely free and the users are more qualified, already entering your website with an understanding of the business.

Social Media Portfolio:

Want a quote for your project, or simply have more questions?

Join the Ideal team

We are always on the look out for fresh and aspiring talent.

If you’re looking for a new role and challenge, we’d love to hear from you. Send your CV to

Scroll for even more